Programmatic SEO Course — scale content without scaling headcount.
Templated page generation, data-driven content and technical SEO at scale — the system behind hyper-local and long-tail SEO.
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50+ founders consulted last month
Programmatic SEO is how lean teams outrank companies with ten times the content budget — by generating quality templated pages at scale instead of writing one article at a time.
Course outcomes
Every module ships with a working tool or template you keep using after class.
Design a programmatic page template system
Templates that stay unique enough to avoid duplicate-content issues.
Source and structure data at scale
Building the datasets that power thousands of pages.
Avoid thin-content penalties
Quality thresholds and content depth that keep Google happy.
Ship 1,000+ pages that actually rank
A real programmatic SEO system, built and indexed by the end of class.
Scale without the content team
You'll learn the exact system for structuring data, building page templates, and avoiding thin-content penalties while generating hundreds or thousands of pages that actually rank.
Who this is for
- SEOs and marketers with a data set worth turning into pages
- Founders building location or category-based SEO
- Developers building SEO-driven products
Week-by-week breakdown
A clear, transparent syllabus — no surprises.
Programmatic SEO fundamentals
What it is, when it works, and when it backfires.
Data sourcing & templating
Structuring data into page templates that read as genuinely useful.
Technical implementation
Building the pages — dynamic routing, sitemaps, internal linking.
Quality control & indexing strategy
Getting pages indexed and keeping quality high at scale.
01How is this different from the SEO fundamentals course?
This is an advanced, specialised course on scaling pages programmatically — the SEO course covers general fundamentals first.
02Do I need to know how to code?
Basic technical comfort helps; the course covers the concepts needed to brief a developer or build it yourself.
03What's a real-world example?
This site's own hyper-local pages (state/city/locality landing pages) are a working example built with these techniques.
04How many pages can this scale to?
The techniques taught scale from hundreds to tens of thousands of pages, depending on your data set.
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