Growth Marketing that compounds — not campaigns that spike and die.
Acquisition, retention and lifecycle stitched into one system. I design the growth loop, ship the experiments, and report the numbers that matter.
Get Started with Growth Marketing
Free 30-min strategy call. I'll review your project and respond within 24 hours.
50+ founders consulted last month
Most ‘growth marketing’ is just performance ads with a rebrand. Real growth marketing treats acquisition, retention, referral and monetization as one connected system — and runs disciplined experiments across all four.
What you get
Every engagement is built around measurable outcomes — not just deliverables.
Full-funnel ownership
Acquisition, activation, retention and referral run as one system, not four disconnected vendors.
Experiment velocity
Weekly test cycles with clear hypotheses — not a 6-month roadmap that never ships.
Attribution you can trust
Clean multi-touch tracking so you know which channel actually drove the sale.
Compounding, not campaigns
Systems and playbooks that keep working after the engagement ends.
What growth marketing actually means
Paid media gets you a first look. Growth marketing decides whether that look turns into a customer who comes back, refers a friend, and spends more over time. I build the instrumentation, the experiment backlog, and the weekly discipline to make that happen — across every channel you already have, before we add new ones.
Who this is for
- D2C and marketplace brands with traffic but flat retention
- SaaS teams that need activation and expansion, not just sign-ups
- Founders who want one operator across acquisition, retention and referral, not three vendors
From kickoff to results
A clear, transparent process — no surprises.
Growth audit
Map your current funnel, tag every leak, and rank experiments by expected impact.
Hypothesis backlog
Build a prioritised list of growth experiments across acquisition, retention and referral.
Weekly sprints
Ship, measure, and iterate in tight loops — kill what doesn’t work fast.
Scale what wins
Double down on validated channels and systemise the playbook for your team.
01How is this different from performance marketing?
Performance marketing is one lever — paid acquisition. Growth marketing treats your whole funnel (acquisition + retention + referral + monetization) as the system, and tests across all of it.
02What’s the minimum commitment?
3 months. Growth compounds — a single-month sprint isn’t enough to see a real signal.
03Do you run the ads yourself?
Yes, for paid channels, and I coordinate with your existing team or agency for anything already in motion.
04What do I get at the end of the engagement?
A tested playbook, working dashboards, and a backlog of validated experiments your team can keep running.
Ready to get started?
Book a free 30-minute strategy call. No pitch, no pressure — just honest advice on where to focus.