A DV360 Programmatic Specialist who buys media like a trading desk.
Display & Video 360 campaigns built on first-party audiences, brand safety controls and real-time bid optimization — not spray-and-pray reach buys.
Get Started with DV360 Programmatic Specialist
Free 30-min strategy call. I'll review your project and respond within 24 hours.
50+ founders consulted last month
Programmatic is where budgets quietly leak the most — wasted impressions, poor viewability, no brand safety controls. I run DV360 like a trading desk: audience-first, bid-optimized, measured against real business outcomes.
What you get
Every engagement is built around measurable outcomes — not just deliverables.
Audience-first targeting
First-party data, custom affinity and in-market audiences layered for precision, not blanket reach.
Brand safety & viewability
Inventory filtering and viewability thresholds set before a single impression buys.
Real-time bid optimization
Algorithmic bidding tuned to your actual conversion events, not just clicks.
Cross-channel integration
DV360 synced with Campaign Manager 360 and GA4 for one clean measurement layer.
Programmatic, run like a trading desk
DV360 rewards precision, not scale for its own sake. I build the audience stack first — first-party data, contextual, custom affinity — then let algorithmic bidding optimize against your real conversion events, with brand safety and viewability thresholds set before a single impression buys.
What’s included
- Audience strategy across first-party, contextual and custom affinity
- Brand safety and viewability controls
- Real-time bid optimization tied to conversion events
- Integration with Campaign Manager 360 and GA4
From kickoff to results
A clear, transparent process — no surprises.
Account & inventory audit
Review current DV360 setup, inventory sources and past performance.
Audience & inventory strategy
Build the targeting stack — first-party, contextual, and inventory deals.
Launch & optimize
Ship campaigns with bid strategies tuned to real conversion signal.
Report & scale
Transparent reporting on viewability, reach efficiency and down-funnel impact.
01Do you manage the DV360 seat directly?
Yes — either inside your existing seat or I can help set one up through a certified reseller.
02Can you integrate first-party data?
Yes — CRM and first-party audience uploads, plus Customer Match where available.
03What budget do you recommend to start?
Programmatic display/video typically needs ₹3L+/month to get enough data for the algorithm to optimize properly.
04How do you measure success beyond clicks?
View-through conversions, brand lift where budget allows, and down-funnel attribution tied back to GA4/CRM.
Ready to get started?
Book a free 30-minute strategy call. No pitch, no pressure — just honest advice on where to focus.